Hot on the heels of Nautilus’ purchase of Pearl Izumi comes news that Cannondale has acquired garment manufacturer Sugoi. Terms of the deal were not released, however Cannondale’s acquisition allows them to leverage and market both of the brands together.
And in case you’ve never owned any Sugoi products, do yourself a favour and check them out.
2. Posted by Cannondale Carve cycling shoe review » The Biking Hub | 11:18 pm, 15 January 2006
[…] Cannondale’s ‘apparel’ lineup includes lots of different gear, with items like jerseys, shorts, gloves, and shoes being well represented. And, given that Cannondale acquired clothing manufacturer Sugoi in 2005, the company has access to a great team of designers moving forward. Couple that acquisition with a distribution agreement with shoe manufacturer Diadora and Cannondale has a complete clothing lineup for cyclists who demand quality gear. […]
1. Posted by Cannondale signs distribution agreement with Diadora » The Biking Hub | 3:12 pm, 14 December 2005
[…] A few weeks after Cannondale purchased clothing producer Sugoi, the company has inked a global distribution deal with shoe manufacturer Diadora. […]